Revenue Science

From inspiration & intuition to facts.
From facts, to strategies, ...and from strategies to unprecedented revenue growth.

Revenue Science epitomises proactive and pragmatic interventions to scientifically formulate, execute, and then evaluate & update and finally automate initiatives that boost revenues.

Revenue Science is about customer centric revenue management. Applying science to identify and quantify your market potential. Underpinned by an intimate and scientifically accurate understanding of what your customers want most.

Trusted by

Understand, predict, decide, execute and then control

Countless interdependent variables such as macro-economics, customer behaviour, competitor response, all conspire to make market dynamics and trends opaque.

Often the flood of big data doesn’t bring clarity, it brings noise.

We combine technology and mathematics to sift through masses of data identifying and interpreting dynamics and helping you find opportunities to protect and grow your market share.

Real-time Revenue Diagnostics

Deploy our market mapping technology and methodology, and identify where you should
defend, grow and avoid.

Customer Value Management

Boost customer lifetime value and inform lifecycle management with well-timed, hyper-personalized marketing campaigns.

Predictive & Prescriptive Revenue Modeling

Embed and operationalize pre-validated revenue models into business processes, to deliver more meaningfully and consistently against key strategic priorities.

x%
Reported portfolio base growth in six months
200M
In single-client revenue increase achieved over 12 months
500M
Achieved in incremental sales volume

Revenue diagnostics

IN THEORY

Build your ‘digital twin’
and unearth new revenue

There are stubborn costs you can clearly see, and those harder to snuff out.

R540mil sales revenue uplift through sales force optimization
200mil incremental sales through hyper-personalized campaigns
R168 mil in savings generated through optimized product utilization

By building your ‘digital twin’ predictive model, we’ll bring problem costs to the surface and simulate practical ways of managing them to free up revenue.

IN PRACTICE
Industry:  Gold mining
Challenge: Pit-to-port bus fleet inefficiency
Solution: Digital Twin predictive model simulation

In just 4 weeks, BSC developed a Digital Twin of the client’s pit-to-port workforce bus network to simulate and identify the optimal bus fleet for meeting workforce expectations and reducing idle time spent waiting at stops.

OpEx 5%↓

Customer value management

IN PRACTICE
Industry:  Mobile telecoms
Challenge: Limited customer behavior insight
Solution: Behavioral Propensity Modeling

Demography, tenure, spend, price plan, usage, location, device. By furnishing a proprietary BSC customer propensity model with rich behavioral data, the client gained a lucid understanding of key churn drivers, while engaging churn-prone customers with well-timed marketing interventions.

Customer Churn ↓
IN THEORY

Keep more customers (and the right ones) old and new

Customer relationships have a propensity to change. But the ones that go for preventable reasons leave a mark.

Bespoke analytics development
‘Digital Twin’ revenue simulations
Dedicated analytics support

BSC’s arsenal of proven propensity models are customized and calibrated to accurately predict which customer relationships are wavering toward churn - so you can ready well-focused engagements to turn potential loss into relationship value.

Integrated analytics support

IN THEORY

Business intelligenceis more than just one-off studies for reporting what happened.

It’s also about understanding the ‘why?’, what could happen next, and what you should do about it.

We’ll help turn your business and teams into an ‘analytics first’ enterprise where persistent business intelligence flows as a persistent feature, everywhere, all the time.

R540mil sales revenue uplift through sales force optimization
200mil incremental sales through hyper-personalized campaigns
R168 mil in savings generated through optimized product utilization

BSC’s integrated analytics support transfers powerful knowledge your teams can leverage independently, to develop new key capabilities.

IN PRACTICE
Industry:  Gold mining
Challenge: Pit-to-port bus fleet inefficiency
Solution: Digital Twin predictive model simulation

In just 4 weeks, BSC developed a Digital Twin of the client’s pit-to-port workforce bus network to simulate and identify the optimal bus fleet for meeting workforce expectations and reducing idle time spent waiting at stops.

OpEx 5%↓

Browse full customer stories

Revenue Science

Life Healthcare

With close to 50 hospitals dotted throughout South Africa and Botswana, Life Healthcare is a well established provider of dedicated care and facilities covering everything from A&E and acute rehabilitation, to radiology and mental health services.

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Revenue Science

Woolworths

After opening its first store in 1931, Woolworths has become an iconic presence in South Africa’s retail landscape, serving as a trusted staple for affordable, quality goods. On approaching BSC, Woolworths needed a reliable way of accurately measuring uplift in the Vitality Healthy Food programme - a calculation that would help prevent the over-issuing of rebates to one of their affiliate partners.

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How big is the market?
What are actionable segments?
What is important to them and are they
reached?

Not a single line of code gets written until the right questions get answered

Let’s start there - then we’ll discover unending possibilities.

Book a Quick Q&A

Trusted by the world’s best analysts

I have been privileged to have been part of three projects with the BSC team to date, and each project was completed successfully and on time. The team takes the necessary time to fully understand and scope the business requirements and works tirelessly to provide the best solution possible. All presentations, feedback sessions, and deliverables are of high quality and the team at BSC are extremely professional. The commercial value added to our business is significant, and the diagnostic tools and other artifacts are easy to understand and user-friendly. I would recommend BSC for your next project.

Revenue Science
Life Healhcare

The BSC team have really taken the time to understand our business problems and have been open to guidance to provide succinct analyses that help provide hypotheses and testing hypotheses that eventually lead to actions. The team have displayed the depth of thought and agility has business problems have changed. They’ve risen to the challenge and managed the expectations to ensure that we’re working towards a goal.

Revenue Science
MTN

Working with the BSC team has been a fulfilling experience. The team always seeks to bring solutions than problems. Their agility, quick response and can do attitude has played a key role for Woolworths CVM to meet business goals.

Revenue Science
Woolworths

Why BSC?

XXX
Proprietary models rolled out, maximizing 10-year revenue.
2
or more extra revenue opportunities unlocked per client beyond original SOW.
XX
unique valuation frameworksdeployed and successfully leveraged. 

Start by letting us answer (at least) these three questions

Get in Touch
What will ‘dominating the market’ look like?
Who do you want to attract or retain?
Where do your competitors serve?